YouTube Advertising Agency and Revenue Optimization
YouTube Ads
Management designed for Record Labels, Entertainment PR & Content Creators.
Ad technology
strategies for the music and entertainment industry. Leveraging the reach and
scale of the Google Marketing Platform for brand growth and revenue on YouTube for
your music video promotion.
HYPush marketing
agency is focused exclusively on entertainment growth on YouTube. We leverage
the full depth of the Google Marketing Platform coupled with custom-built tools
to deploy and optimize scaled Google Ads campaigns for channels within the
music and entertainment industry. HYPush also develops proprietary, data-driven
optimization solutions with Python, enabling us to process, automate, and act
daily on millions of data points generated on YouTube and Google Ads.
Our billing process
is very transparent and we don't charge any hidden fees, we simply charge 15%
to 30% fee from your allocated budget for your campaign.
YouTube Ads
Optimized for creator-centric KPIs
With thousands of
global campaigns built for record labels, PR agencies, and independent artists,
we’ve learned the nuances of developing complex YouTube Ads management
processes that optimize results towards key metrics that are important to
creators.
Find out more about YouTube Ad Costs
Revenue Optimization
Through careful
optimization techniques and a rules-based approach, our goal is to optimize
volume ad spend for revenue; getting you up to 100% Return On Ad Spend (ROAS)
via Google AdSense.
In addition to
AdSense revenue, which our system optimizes for, scaled, targeted traffic can
also lead to increased revenue via YouTube’s merchant shelf, Super chats on
live streams, and memberships (typically requires a minimum of 30k subscribers
to enable).
Revenue is also
generated via ticket sales with geo-targeted tour information that appears to
users below every video on the channel (requires Official Artist Channel
designation by YouTube).
Remarketing
opportunities also allow for the client to capture audiences and send them to
their own website for ticket sales and other merchandise sales.
Audience Engagement
Testing done at scale
We focus hard on
testing hundreds of audience variations resulting in tens of thousands of ad
groups being utilized within Google Ads. Every 24 hours we scrape extensive
data sets from Google Ads and YouTube Analytics to make campaign bid
adjustments to continuously improve results.
We're here to help
you out to grow your channel by giving you the tools and facts coming straight
from the professional (yes, HYPush).
What do I get?
·
Detailed
channel branding evaluation
·
Detailed
channel SEO evaluation
·
Personalized
channel "report card"
·
SEO
optimized title + description templates
·
24/7
support to help you fine-tune your experience
·
+
much, MUCH more!
What's included in
the "report card"?
·
Potential
growth rating
·
Items
that need to be improved/changed on your channel
·
Personalized
checklist for you to improve your channel
·
Channel
statistics overview and explanation.